Privacy Policy

Welcome to Rival Sonar ("we," "our," "us"). We are committed to protecting your privacy and ensuring that your personal data is handled in a safe and responsible manner. This Privacy Policy outlines how we collect, use, store, and protect your information when you visit our website and interact with our services.

By using our website, you agree to the terms of this Privacy Policy. If you do not agree with any part of this policy, please do not use our website.

1. Information We Collect

We may collect and process the following types of personal data:

• Personal Information: Name, email address, phone number, job title, company name, and other contact details provided by you when you fill out forms, or contact us.
• Technical Information: IP address, browser type, operating system, device information, and browsing behavior collected through cookies and similar technologies.
• Usage Data: Information about how you interact with our website, including pages visited, time spent on the site, and referral sources.
• Competitor Data: When you provide us with competitor URLs or information for analysis, we store this data to provide our services.

2. How We Use Your Information

We use your personal data for the following purposes:

• To provide and improve our competitor tracking and analysis services.
• To respond to your inquiries and communicate with you.
• To send you marketing materials, newsletters, and updates (if you have opted in).
• To analyze website usage and improve user experience.
• To comply with legal obligations and protect our legal rights.

3. Legal Basis for Processing

Under the UK General Data Protection Regulation (UK GDPR), we rely on the following legal bases for processing your personal data:

• Consent: When you opt in to receive marketing communications.
• Contractual Necessity: When processing is necessary to fulfill a contract with you.
• Legitimate Interests: When processing is necessary for our legitimate business interests, such as improving our services and website.
• Legal Obligations: When processing is required to comply with applicable laws.

4. Sharing Your Information

We do not sell or rent your personal data to third parties. However, we may share your information with:

• Service Providers: Third-party vendors who assist us in operating our website and providing services (e.g., hosting, analytics, marketing).
• Legal Authorities: When required by law or to protect our rights and interests.
• Business Transfers: In the event of a merger, acquisition, or sale of assets, your data may be transferred to the new owner.

5. International Data Transfers

If we transfer your data outside the UK or the European Economic Area (EEA), we will ensure that appropriate safeguards are in place to protect your data in accordance with applicable data protection laws.

6. Data Security

We implement appropriate technical and organizational measures to protect your personal data from unauthorized access, loss, or misuse. However, no internet transmission is completely secure, and we cannot guarantee absolute security.

7. Your Rights

Under the UK GDPR, you have the following rights regarding your personal data:

• Access: Request a copy of the personal data we hold about you.
• Rectification: Request correction of inaccurate or incomplete data.
• Erasure: Request deletion of your data under certain circumstances.
• Restriction: Request restriction of processing in specific situations.
• Objection: Object to processing based on legitimate interests or for direct marketing.
• Data Portability: Request transfer of your data to another organization.

To exercise these rights, please contact us through our contact page.

8. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your browsing experience and analyze website traffic. You can manage your cookie preferences through your browser settings. For more information, please see our Cookie Policy.

9. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of these sites. Please review their privacy policies before providing any personal data.

10. Children's Privacy

Our website and services are not intended for children under the age of 16, and we do not knowingly collect personal data from individuals in this age group.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date. We encourage you to review this policy periodically.

12. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us through our contact page.

Thank you for trusting Rival Sonar with your personal data. We are committed to safeguarding your privacy and providing a secure online experience.

Last updated: March 2024